Help us tell stories that change lives. Plateful Café seeks a WordPress Content & Landing Page Specialist Volunteer to turn our refugee chefs’ journeys into powerful web content. Every landing page you create directly connects people with authentic Syrian, Iranian, and Sudanese cuisine—and gives refugee chefs paid opportunities to rebuild their lives. Your content bridges the gap between someone searching Google and discovering our life-changing work. This isn’t just writing—it’s impact. What will you be doing? Create compelling landing pages that turn Google Ads visitors into catering customers, supper club guests, and shop buyers Write heartfelt blog posts sharing refugee chef stories, cultural food heritage, and community impact Optimise existing pages so more people find us, engage with us, and support our mission Craft clear calls-to-action that inspire people to book, buy, and get involved Work with our marketing team to align every word with our Google Ads strategy Improve page performance so our limited Google Ads budget reaches more people Keep our website fresh with updated events, chef spotlights, and product stories What are we looking for? Confident WordPress user who can create and edit pages independently Understanding that great landing pages need clear headlines, compelling CTAs, and relevant content Natural writer with empathy—you tell stories that move people to action Detail-oriented—you check links, test mobile responsiveness, and perfect formatting Curious about how content supports Google Ads (or eager to learn) Self-driven and reliable—you deliver quality work on time Available 2-4 hours per week Desirable but not essential: Experience with WordPress page builders (Elementor) Basic SEO knowledge Understanding of conversion rate optimisation Experience with Google Analytics or Google Ads Passion for food, social justice, or refugee support What difference will you make? Your landing pages directly generate catering bookings and shop sales—real income for refugee chefs Your blog posts introduce thousands to the rich culinary traditions of Syria, Iran, and Sudan Your optimisation maximises our $10,000 monthly Google Ads Grant—every improvement means more reach You create content that gives refugee chefs visibility, dignity, and economic opportunity Build a portfolio of conversion-focused content with measurable results See real impact: page views, bookings made, products sold, lives changed Ready to use your WordPress skills for good? Apply now and start making an impact.
Plateful Cafe seeks a Google Analytics/Web Specialist Volunteer to support data-driven decisions and strengthen our digital impact, helping empower refugees through employment with meaningful analytics and insights. What will you be doing? You’ll work closely with our team to: Set up and manage Google Analytics 4 (GA4) to track website performance and user behavior Implement and maintain Google Tag Manager for streamlined tracking code deployment Create custom reports and dashboards to monitor key performance indicators Analyse web data to generate actionable insights for the Marketing Team Set up conversion tracking and goal measurement for key initiatives Ensure compliance with data privacy regulations and best practices Collaborate with the team to define data needs and develop measurement strategies What are we looking for? We are looking for someone with: Strong expertise in GA4 and Google Tag Manager Proven experience in data interpretation and reporting Proficiency in building custom dashboards and implementing tracking Awareness of web analytics best practices and compliance protocols Keen attention to detail and strong analytical problem-solving skills Excellent communication and teamwork abilities Desirable but not essential: Google Analytics certification (GA4 and/or Universal Analytics) Familiarity with tools like Google Search Console and social media analytics Knowledge of conversion rate optimisation, A/B testing, and SEO metrics London-based, with the ability to attend occasional events What difference will you make? Apply your technical skills to a purpose-driven project Enhance your expertise in GA4 and data analysis Build your portfolio with real-world case studies Collaborate with a passionate team working to improve refugee livelihoods Contribute directly to measurable social impact Celebrate and promote the rich culture migration brings to London through data storytelling
What will I be doing as a Graphics Designer? Developing a logo for our charity. Working on our charity’s brand: choosing an appropriate colour scheme, creating sample post templates, etc. Working with the rest of the Marketing Team to apply the brand to posters, flyers, product labels and more. Graphics Designer requirements: Prior experience in graphic design Able to create interesting and engaging content Good digital/IT skills. Good time management skills. Engaging and friendly. Good team player. Excellent communication skills and fluent in English. Ideally will be skilled at using a graphic design software such as Adobe Illustrator/Photoshop (or equivalent) and has access to their own software. Desirable: An interest in supporting refugees and contributing to the work of Plateful Cafe. Experience of working with refugees, people seeking asylum or other vulnerable groups Lives in London with the ability to occasionally meet and visit us for events.
We are looking for a film maker who will be able to join us at our food and music events, film and create short highlight clips to share on social media (see our instagram page for ideas). What will you be doing? Conducting short interviews with guests and the team to create content Contribute new ideas and creativity welcome to showcase and promote Plateful Cafe. Requirements: Basic video editing ability A decent camera/phone
We are looking for someone to assist us to share information and updates through our communications and social media content, to help us fundraise and grow. What will you be doing? Leading on one of our social media channels (currently Facebook, Instagram, Twitter or LinkedIn) Producing occasional blog posts (minimum one per quarter except LinkedIn lead who will do one per month) on topics related to Plateful Café including research and interviews. Recording social media analytics on a weekly basis Identifying potential content and opportunities Adding ideas to the content planner Postings and scheduling content Attendance at team catch-ups virtually/phone Ad-hoc attendance at events and markets Other duties in line with the role description Requirements: Excellent communication skills in fluent English Has 3+ years experience of social media, copywriting, journalism, blog content creation, interviewing or similar skills (this does not have to include published work)lls and experience as a Social Media Officer and Blogger? We are looking for a new volunteer to help us at Plateful Cafe. Able to create interesting and engaging content Good computer skills Good time management skills Engaging and friendly Good team player Desirable: Basic digital photography and editing skills An interest in supporting refugees and contributing to the work of Plateful Cafe Experience of working with refugees, people seeking asylum, vulnerable groups or lived experience Lives in London with ability to attend events and markets
